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The Digital Home of Dennis A. Smith

NZ-based Private Investigative Author & Blogger

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28. The BBX People

9 September, 2022 by dennis Leave a Comment

I list here the key people involved in the BBX operations and The BBX Investigation. Some I have known for years. Some I’ve never met. Some are complicit from the outset. Others have got conned themselves and there are victims all over the globe. Enjoy my take on the various characters caught up in my investigation.

[ORIGINALLY POSTED in February 2017 at http://www.dennis.co.nz/2017/03/28-the-bbx-people/index.html]

Michael Touma – BBX Founder

Central to the BBX business is the Founder and chief poncho, the (late) Michael Touma. His style was to lead from the front and sell, sell, sell. He had a way with people, was full of enthusiasm and gave to those around him freely. He also took freely, from his members and franchises, which eventually caught up with him when he had a heart attack, became incapacitated and died.

Michael and his family created the impression that the Touma family was sqeaky clean in business. Michael could convince those around him that they were on a winner; they could do it and he had many supporters going back decades. A central character though with flaws – he milked the BBX exchange for all it was worth. Ethics came second to the pitch, whatever it may have been at the time.

Carolin MacDonald – BBX CEO

Second Daughter to Michael and Mireile, Carolin took a big interest in the BBX operations long before Michael’s passing and took over the business on his incapacitation. She carries the same salesmanship as her father, yet has handled the stresses and responsibility of an International business poorly. The business at the time of writing is in freefall with staff, franchisee and member dissatisfaction at an all-time high. As The BBX Investigation has shown, the BBX business was struggling as an international business even before Michael’s passing, so it is simplisitc and a little unfair to lay the failure upon her shoulders. It would however be fair to say that she has hastened it. Key points of failure have been her long-term conflict with Franchisees and members; her questionable ethics especially when challenged and immature crisis management. She had little choice in her circumstances however her choice to go down with the ship was indeed hers. Carolin has more than one company in liquidation in Australia and New Zealand. I believe that in due course the law will catch up with her and she is likely to be facing jail time for a string of illegal (and immoral) conduct in and around BBX.

Magali Russo – BBX International

Eldest daughter of Michael and Mireile, Magali was named in the whistleblower’s resignation letter as the one who spilled the beans. It is from Magali that knowledge of the ‘not-so-good’ inner workings of the BBX family ’empire’ came to my attention, and then of course into the public arena. Magali’s role in the company was to travel to the franchisees motivating and supporting them. It is clear that she failed in this task. I place the blame on her only partially as her sister and father did tend to talk more than deliver. That said, she has bankruptcies of her own too, that she alone can be responsible for. I believe that activities around the bankruptcy of her NZ company Education 2014 Ltd will come back to bite her, as too with Carolin and the liquidation of Education 2016 Ltd, and perhaps Education 2012 Ltd. Magali may escape jail but she is certainly exposed.

Cameron McKean – ex BBX Thailand

BBX management didn’t take kindly to Cameron McKean’s resignation. The way he did it and the shock for BBX was a big threat to the “The Toumas would never do that!” meme. As they reacted to his expose by way of his resignation letter and fourteen key questions, he copped quite a lot of negative press. Many believed the spin from the BBX people. While I cannot endorse someone I’ve only recently met and engaged with 100%, I have blogged previously that his conduct and execution of resigning was exemplary. I grilled him at length at the outset of The BBX Investigation and he came up with all the crystal clear evidence that I asked for. In my books he’s clean. He clearly had gotten conned by the ‘big man’ into taking over the BBX Thailand agency. In due course as I release the core evidence in court cases and release the actual BBX membership data that I’ve used, the personal knocks that he has taken by the BBX management may be rectified. Nobody is a saint, but in this case I give him 10/10 for not only what he did but the professional way that he did it when he was in a very difficult situation.

John Attridge – BBX UK

The BBX UK business will have taken a huge battering with The BBX Investigation. John Attridge was launching his franchise programme and had huge plans for BBX UK when the story broke. He presents himself as another squeaky clean operator however his string of misleading marketing materials and “fake-it-until-you-make-it” barter exchange operations are inexcusable. He knows and knew the full story of BBX International. IRTA has clear guidelines. He knew that the BBX operation was bad across the globe and thought that he could distance his UK operation from any “minor indescretions and troubles” on the other side of the world. Not so when the light came on his operations. He gave away BBX memberships with pre-loaded balances and called people he had hardly met members. He also tried to cover it up. This is not the operations of a reputable barter exchange despite what he thinks. His membership accounts show it all and it is not good. I have known John since before The BBX Investigation and prior to publication I discussed the situation with IRTA’s main man Ron Whitney giving them warning and the possibility to extricate themselves and rebrand. Sadly it appears that the BBX UK people have chosen to go down with the BBX ship. John’s downunder style will be a challenge for people in the UK, and his attempts at playing with the big boys, sadly looks likely to have failed.

Ron Whitney – IRTA

Ron is IRTA. While there are Board and Chairman and they do things outside of Ron’s offices, basically IRTA is little more than a one-man-band. All falls on Ron’s shoulders. This happened too with The BBX Investigation, even though IRTA Chairman John Strabley was the frontman to shout out about “quality” with BBX’s joining the IRTA fold. I find it hard to speak positively about Ron Whitney. He certainly puts the hours in, but straight-up business deals are difficult to see with Ron. I know him from previous dealings of course but the typical conduct from this man from IRTA can be seen with the way he contacted the whistleblower Cameron McKean behind my back and tried to get me to lay off from doing anything that would put IRTA in a bad light. This happened not only once, but twice. That such incredible stupidity can come from the man at the top of the industry body would have you shake your head in disbelief, except that this is par for the course for this man. Attempting to lever one party to influence the investigation from another party is not only illegal it is foolishness in the extreme when you are dealing with an investigative blogger like me who will take no prisoners. It also put unusual and unnecessary pressure on the whistleblower who fortunately for all handled it with integrity and did the honourable thing. In my next post, I will share more about this lunacy and include behind the scenes things that will make your blood boil. Furthermore, when the GETS Summary report is released, I believe that justice will be served. Ron has problems and supporting a conman (Rob van Hilten) onto the IRTA Board and in perpetuating the Tradeqoin and Qoin Con, now covering up for another member going down are simply a part of his life’s challenges . . . AND there’s more to come with exposure of Bartercard’s secrets!

Dr Lee – BBX Malasia & Singapore

I did not get to meet or talk to Dr Lee during this investigation. I have been told by more than one source that she was involved with IRTA for a while, then pulled out in disgust. I understand that she got conned by Michael Touma, as did many and entered into an agreement for her two exchanges to partner with BBX. As always those with money lose it to those without it, by hook or by crook. At the end of the day, BBX got the loot and Dr Lee has the problem now. I suspect that she will have to write off what she has loaned to BBX. I suspect that she is or will very shortly be protecting her good family name, probably grossly disappointed with the Toumas, for from what I have heard she doesn’t do business the way these BBX people do!

BBX Franchisees & Staff

Most of the BBX Franchisees have gone from the BBX stable or are going. Ethical issues abound and always have. Deception is normal. Delivery is always short. Look, sure, it’s a hard job sitting in the middle between the customers and a brand. This is especially so when Head Office is dodgy in their dealings. There are other Franchisees apart from the ones that have already gone. Their choice now is to either defend the show (and go down with the ship) or abandon the ship. I feel for them but the cold hard reality is that the company has been stealing the wealth out of the BBX currency for decades – my investigation has shown this and the figures are compelling. The debased currency is only worth something as long as there is a sucker ready to use it. This is no longer probable.

Staff too will need to look elsewhere. Nobody likes change but if there are lies and deception, yes even crimes afoot then it will be very hard for those who are left when receivers and police start to take over and sniff around. I can assure you that some staff and ex-staff would certainly have been part of the dodgy deals. Not everyone is clean – that’s for sure!

BBX Members

There are two ways of looking at these people – as victims that deserve sympathy or suckers who deserved what they got for believing the liars and thieves. There’s a bit of both in my book. I knew a long time ago that the BBX NZ currency was debased, that’s why I pulled out – more than a decade ago. Michael had a way of convincing people to join him on his adventures. He did well in Australia and he and his cronies managed to pick up $7m worth of wealth from the Kiwis over the years, at least. Investing into BBX though was recognised as a mug’s game a long time ago – NZ is a small place. Australians and those in the UK got strung along as well. There was, certainly until I started blogging a steady trade from a subset of the UK members and they will be none-too-happy about seeing things turn pear-shaped but it may be for the better that their losses are smaller now, rather than bigger later.

What happens for members in debt will depend on what the receivers do. If they sue for cash then all BBX members will need to come up with the readies within 30 days. That could be a little challenging for some! Those in credit will be lucky to get anything and certainly not more than the currency valuation of their local jurisdiction.

The Authorities

I’ve lodged a complaint with the Serious Fraud Office and a Private Prosecution is under way in New Zealand against the Directors. I suspect that this is only the start. Should staff leave, trading slows down and the banks move to protect their position then an appointment of a receiver is likely. Australian Police will no doubt be called in fairly quickly I would imagine. I understand that various people are in various stages of litigation or at least considering it. I doubt that it will be worth it when the axe finally falls. There are assets in the Touma family Trusts and businesses outside of BBX but clawing them back is another story for another day.

Dennis A. Smith, author, blogger & IT Entrepreneur
Dennis A. Smith, author, blogger & IT Entrepreneur

Dennis

My work on The BBX Investigation has been a massive effort, a short sharp sequence of fast-unfolding events that has brought the truth surrounding BBX into the open after two decades of deliberate deceit within the Touma and BBX families. It has been an intensive period and I look forward to a break from the computer and fielding international Skype calls all hours of the day and night!

I don’t take pleasure in hurting people, so it was difficult to name and shame the crims, crooks and crazies in this festering mess, but I do enjoy exposing lies and corruption where ever it bumps into me.

I try to balance speaking the cold hard truth and the human aspects of an investigation like this by giving people the opportunity behind the scenes to do the right thing . . . come clean or whatever. That people like Carolin MacDonald, John Attridge or Ron Whitney choose to give me the cold shoulder or worse is to me their choice. Que sera, sera.

In my next post in this series I summarise the results of the BBX Investigation in bullet points, then release the entire BBX data set and put the series into free downloadable eBook format. Standby . . .

The BBX Investigation Series

  • PUBLIC WARNING: BBX Barter (2381 words)
  • 2. War Erupts Within BBX Barter (4090 words)
  • 3. BBX is Busted – Working it Out (2388 words)
  • 4. BBX has big, Big, BIG Problems  (1778 words)
  • 5. The Demise of BBX  (3489 words)
  • 6. BBX – A Summary  (1308 words)
  • 7. Reflections on Investigating BBX  (6394 words)
  • 8. BBX – The First Criminal Charges  (3625 words)
  • 9. BBX Crimes – The Significance  (2,710 words)
  • 10. BBX Causes Problems for IRTA  (2,251 words)
  • 11. BBX: Rats Off a Sinking Ship  (1,715 words)
  • 12. BBX Data Security Breach  (1,852 words)
  • 13. BBX Threatens – Sue Me PLEASE!  (1,511 words)
  • 14 The BBX Knives Are Coming Out  (1,791 words)
  • 15. BBX Memberships – Names in a Database  (2,774 words)
  • 16. BBX UK & The Franchise Show  (2,840 words)
  • 17. OPEN LETTER 1 – BBX Members  (162 words)
  • 18. BBX Currency Analysis – 10c/$1.00  (1,527 words)
  • 19. The BBX People Speak  (11,726 words)
  • 20. More Words from BBX People  (15,206 words)
  • 21. How BBX Did It – Lies & Theft  (3,663 words)
  • 22. BBX – Winding Down/Winding Up  (3,217 words)
  • 23. BBX New Zealand Analysis (828 words)
  • 24. BBX UK Membership Analysis  (1,143 words)
  • 25. BBX NZ – Serious Fraud Office  (1,261 words)
  • 26. BBX – Thailand Member Analysis (1,165 words)
  • 27. BBX Minor Countries Analysis (574 words)
  • 28. The BBX People (2,290 words)
  • 29. BBX International in a Nutshell (295 words)
  • 30. The Raw BBX Data (4,463 words)
  • 31. BBX Members React – It’s War (5,617 words)
  • 32. BBX and Issues of Morality (1,363 words)
  • 33. Warning to BBX Staff & Associates (1,944 words)
  • 34. BBX Devaluation Helps With Tax Losses (1,269 words)
  • 35. BBX Rips Open the Barter Industry (1,237 words)
  • 36. MEDIA RELEASE: Barter Tax Avoidance Warning (516 words)
  • 37. BBX Whistleblower: Cameron McKean (4,994 words)
  • 38. The BBX Investigation Final Comments (1,504 words)
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Evil UNMASKED!! Advanced Information Warfare

This post discusses Advanced Information in the context of the current Information War. It explains how the New Age … [Read More...] about Evil UNMASKED!! Advanced Information Warfare

Evil UNMASKED!! Aliens & the ET Thing

ET's existence is now going mainstream. The secret to understanding Aliens and indeed anything to do with ET's is to … [Read More...] about Evil UNMASKED!! Aliens & the ET Thing

Evil UNMASKED!! Revenge Belies Biblical Teaching

Hillary Rodham Clinton was arrested on 2 March 2021 and charged with a multitude of crimes too long and horrendous to … [Read More...] about Evil UNMASKED!! Revenge Belies Biblical Teaching

Evil UNMASKED!! The Wisdom of Circumspection

The bible records a Creator God that retains some things to protect his creation from certain [evil] knowledge. In this … [Read More...] about Evil UNMASKED!! The Wisdom of Circumspection

Evil UNMASKED!! Hillary Clinton Hangs

This post shares the news that a Military tribunal at Guantanamo Bay has sentenced Hillary Clinton to hang on April 26, … [Read More...] about Evil UNMASKED!! Hillary Clinton Hangs

EVIL UNMASKED!! The Depopulation Agenda

In this series I have shared aspects of how evil is manifested. A major focus of this aspect of life is death. It is the … [Read More...] about EVIL UNMASKED!! The Depopulation Agenda

Evil UNMASKED!! The Solution

Exposing and explaining evil is only a step in the right direction. Having got there, one needs to know and understand … [Read More...] about Evil UNMASKED!! The Solution

Evil UNMASKED!! Power Is Shifting

This post shares the events leading up to the 2020 US Presidential Elections in which it appears to me that there is and … [Read More...] about Evil UNMASKED!! Power Is Shifting

EVIL UNMASKED!! Introduction

What follows is the Introduction to my latest book, 'EVIL UNMASKED!! Understanding Widespread Systemic Satanic … [Read More...] about EVIL UNMASKED!! Introduction

Evil UNMASKED!! Divining Truth

This post uses two stories about the arrest of Generals Milley and Hokanson on 14 April 2021 to demonstrate the process … [Read More...] about Evil UNMASKED!! Divining Truth

Evil UNMASKED!! Confessions of an Economic Hit Man

Part of a series & book, this post quotes extensively from a classic by author John Perkins who self-identifies as … [Read More...] about Evil UNMASKED!! Confessions of an Economic Hit Man

Evil UNMASKED!! The New Confessions…

I quote here extensively from John Perkins' updated classic, The New Confessions of an Economic Hit Man and show how his … [Read More...] about Evil UNMASKED!! The New Confessions…

Evil UNMASKED!! Business Deception

Legion are the ways that evil can manifest but it is always based upon deception. This is why Christ's claim to BE the … [Read More...] about Evil UNMASKED!! Business Deception

Evil UNMASKED!! Conman & Hypocrite, Paul Bolte

This post gives more details of the history of a highly talented Aussie conman Paul Bolte, currently located in the USA … [Read More...] about Evil UNMASKED!! Conman & Hypocrite, Paul Bolte

Evil UNMASKED!! Fessing & Speaking Up

In this post, part of a series) I share the process of admitting fault and speaking up about evil. Generally people do … [Read More...] about Evil UNMASKED!! Fessing & Speaking Up

Evil UNMASKED!! Logical Failure & Cover-ups

If deception is key to evil then identifying logical failures and cover-ups helps us in understanding the godliness of … [Read More...] about Evil UNMASKED!! Logical Failure & Cover-ups

Evil UNMASKED!! A Living Christ Challenges

In this post I discuss the challenges that a living Jesus brings to those who deny or twist the simple biblical … [Read More...] about Evil UNMASKED!! A Living Christ Challenges

Evil UNMASKED!! Escape The Church

This post explains how the organised [Christian] church can be a dangerous place for genuine truth-seekers; not because … [Read More...] about Evil UNMASKED!! Escape The Church

Evil UNMASKED!! Understanding Global Geopolitics

Hopium, fearmongering, disinformation and human nature make a toxic mix deliberately designed to confuse mere mortals … [Read More...] about Evil UNMASKED!! Understanding Global Geopolitics

Evil UNMASKED!! Satanic Ritual Abuse & Pedophilia

I define evil as 'anything that falls short of God's desires' but Satanic Ritual Abuse (SRA) & Pedophilia are widely … [Read More...] about Evil UNMASKED!! Satanic Ritual Abuse & Pedophilia

Evil UNMASKED!! Stretching the Rules

In this post I use the story of a 'crooked operator' that I have crossed swords with here in Taumarunui, to demonstrate … [Read More...] about Evil UNMASKED!! Stretching the Rules

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I Fed The Baby

Media Release – I Fed the Baby – Confession & Motives in the Crewe Murders Cold Case

A book by the late Te Kuiti resident, John Ingley that claims to have solved the Crewe murders, will be available free, … [Read More...] about Media Release – I Fed the Baby – Confession & Motives in the Crewe Murders Cold Case

I Fed the Baby (IFTB)

This is the raw text of the book 'I Fed the Baby - Confession & Motives in theCrewe Murders Cold Case' by John … [Read More...] about I Fed the Baby (IFTB)

IFTB – Preface

The Preface of New Zealand Police CREWE Homicide Review of 2014, written by Detective Superintendent Andrew J Lovelock, … [Read More...] about IFTB – Preface

IFTB – Publisher’s Introduction

The double murder of Harvey & Jeanette Crewe in June of 1970 mesmerised the New Zealand public as the related events … [Read More...] about IFTB – Publisher’s Introduction

IFTB – About the Author

This chapter gives a little of my background, where I grew up and went to school, my hunting skills and what that taught … [Read More...] about IFTB – About the Author

IFTB – 1: Evils of this World

One of the most sensational and documented murder mysteries in New Zealand remains unsolved regardless of an innocent … [Read More...] about IFTB – 1: Evils of this World

IFTB – 2: I Fed the Baby!

Before my eyes I saw her go into hysterics, then she fell to the floor not unlike a person who is having a fit . . . … [Read More...] about IFTB – 2: I Fed the Baby!

IFTB – 3: Searching for the Truth

It was enough to drive any sane person crazy! … [Read More...] about IFTB – 3: Searching for the Truth

IFTB – 4: Chennells Family

Finding an appropriate position in the sand on where todraw the line to find a starting point has been one of themost … [Read More...] about IFTB – 4: Chennells Family

IFTB – 5: Properties Purchased

Newman Chennells arrived in New Zealand from England in 1911 where he had previously been earning a living as a land … [Read More...] about IFTB – 5: Properties Purchased

IFTB – 6: Howard Takes Over

Newman followed his real estate interests in Auckland (and Tuakau) which left an opening for his son Howard to take over … [Read More...] about IFTB – 6: Howard Takes Over

IFTB – 7: Land in England?

On the face of it the last will and testament of Nellie Chennells seemed straight forward, but only if one was not aware … [Read More...] about IFTB – 7: Land in England?

IFTB – 8: Was Nellie in Charge?

Using her birth year of 1873 Nellie Chennells would have been aged around 40 when she arrived in New Zealand and as a … [Read More...] about IFTB – 8: Was Nellie in Charge?

IFTB – 9: Demler Family

The Police initially had Len Demler as their prime suspect. English author David Yallop agreed and wrote that “the man … [Read More...] about IFTB – 9: Demler Family

IFTB – 10: Starting a Family

Len Demler certainly had his hands full. He had also started a family and was raising two daughters; Jeannette Lenore … [Read More...] about IFTB – 10: Starting a Family

IFTB – 11: Humiliation for Len

Life was settling down for Len but it was to be the calm before the storm. The years 1961 and 1962 were full of … [Read More...] about IFTB – 11: Humiliation for Len

IFTB – 12: At the Crossroads

Events were coming to a head between Chennells Estate trustees during the early 1960s with the risk of shady deals being … [Read More...] about IFTB – 12: At the Crossroads

IFTB – 13: Age of Eligibility

Jeannette reached the age of 25 on 6 February 1965 and became eligible for her inheritance of the Chennells Estate of … [Read More...] about IFTB – 13: Age of Eligibility

IFTB – 14: Common Denominator

The reader may have noticed by now that one person seemed to be keeping close tabs (and tight control) on the family’s … [Read More...] about IFTB – 14: Common Denominator

IFTB – 15: False Signatures?

Chapter 24 of Chris Birt’s book The Final Chapter examines the claim that Maisie Demler’s signature on her Last Will and … [Read More...] about IFTB – 15: False Signatures?

IFTB – 16: What about Heather?

Very little has been written about Dianne Heather Demler. What we do know is her birth date of 21 January 1942; she goes … [Read More...] about IFTB – 16: What about Heather?

IFTB – 18: Len gets Anxious

Len Demler was starting to show the pressure he was under and while he could see his future going down the gurgler for … [Read More...] about IFTB – 18: Len gets Anxious

IFTB – 17: The Heat was On

Brief mention has been previously made on the roles played by Maisie’s trustees, particularly Alf Hodgson and Colin … [Read More...] about IFTB – 17: The Heat was On

IFTB – 19: It Didn’t Start Yesterday

Most followers of the Crewe murders were only able to point the finger at ‘whodunnit’ from the information reported in … [Read More...] about IFTB – 19: It Didn’t Start Yesterday

IFTB – 20: Legacy of Greed

Maisie Demler passed away on 26 February 1970 and less than five months later, on 17 June 1970, Jeannette and Harvey … [Read More...] about IFTB – 20: Legacy of Greed

IFTB – 21: Opinion and Failures

The Police never worked out why the Crewes were murdered mainly because they failed to come up with a logical motive. … [Read More...] about IFTB – 21: Opinion and Failures

IFTB – 22: Inventory of Assets

The next major episode in the timeline of the murders revolves around the administration and management of Maisie’s … [Read More...] about IFTB – 22: Inventory of Assets

IFTB – 23: In the Days Before

In an early chapter I said experts worldwide claim that crime comes down to–99 times out of a hundred–love, hate, or … [Read More...] about IFTB – 23: In the Days Before

IFTB – 24: The Days Between

It’s now time to narrow the focus to what happened on 17 June leading up to the brutal double murder and of the events … [Read More...] about IFTB – 24: The Days Between

IFTB – 25: The Aftermath

Had Demler been telling lies and why was he stalling for time during the process of reporting what he had discovered at … [Read More...] about IFTB – 25: The Aftermath

IFTB – 26: Answers Well Hidden

The reason why the bodies of Jeannette and Harvey Crewe were moved from their house created a lot of discussion, … [Read More...] about IFTB – 26: Answers Well Hidden

IFTB – 27: The Murder Scenes

Detailed information covering the various murder scenes is readily available from other sources with resulting evidence … [Read More...] about IFTB – 27: The Murder Scenes

IFTB – 28: Len’s Master Plan

In hindsight, and in general, one can now see the larger side of the pattern in the fight for control of the estates. … [Read More...] about IFTB – 28: Len’s Master Plan

IFTB – 29: Leslee

I mentioned in Chapter Two that Leslee’s confession triggered my investigation into the Crewe murders. It’s no … [Read More...] about IFTB – 29: Leslee

IFTB – 30: Investigation Failures

In 2010 the Minister of Police initiated a Review intothe Police Investigations into the Crewe murders. Afterdigesting … [Read More...] about IFTB – 30: Investigation Failures

IFTB – 31: Whodunnit?

Events relating to Arthur Allan Thomas’ involvement, arrest, legal events and supposed guilt are preposterous and … [Read More...] about IFTB – 31: Whodunnit?

IFTB – Publisher’s conclusions

Understanding the events of Pukekawa in June 1970 cannot be just limited to analysing bullets and working out who ‘made’ … [Read More...] about IFTB – Publisher’s conclusions

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